Marketing in the Public Sector

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• Product ID: A24083365

Marketing in the Public Sector

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• Product ID: A24083365
• ISBN: 9780137060863

Package Size

22cm x 4.5cm x 27cm

Gross Weight

1.2kg

Author

Nancy Lee

Philip Kotler

Publishing Date

Mar 2010

Binding

Paperback

Pages

352 Pages

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	Praise for Marketing in the Public Sector “Professionally, as an academic turned politician, this book—if published a few years earlier—.. Buy 1 at wholesale price, make ~ 140% profit by reselling at market price ?up to R870.

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Praise for Marketing in the Public Sector http://www.dropshippers.co.za/

“Professionally, as an academic turned politician, this book—if published a few years earlier—would have made my life much simpler. This book lays out, in detail with concrete examples, how to conduct a grand plan for change. Particularly impressive is the application of different marketing principles along each step of the transition process toward establishing an efficient service-oriented governmental agency.” http://www.dropshippers.co.za/

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