Business Marketing Management

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• Product ID: E39420374

Business Marketing Management

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• Product ID: E39420374

Package Size

25.1cm x 20cm x 2.7cm

Gross Weight

999g

Author

Michael D. Hutt

Author

Thomas W. Speh

Format

Paperback

Pages

704

Width

200.00 mm

Height

251.00 mm

Thickness

27.00 mm

ISBN

9780324581638

ISBN10

0324581637

BISAC Category Code

BUS041000

Dewey

658.802

Nielsen BookScan Product Class

S4.3

BIC Subject Category

KMPC

Publisher

Cengage Learning, Inc

Publication date

30 May 2009

Country

United States

City

Mason, OH

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Add to Cart Business Marketing Management: B2B by Michael D. Hutt (Paperback)

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Description

Takes you inside the world of business marketing experts, showing you what you need to know to be successful. This title highlights the similarities between consumer goods and business-to-business marketing, presents a managerial rather than a descriptive treatment of business marketing, and reflects the trends in business marketing practice. http://www.dropshippers.co.za/

Emerging trends are changing today's business marketing. Are you ready to compete? BUSINESS MARKETING MANAGEMENT, 10e, INTERNATIONAL EDITION takes you inside the world of business marketing.. http://www.dropshippers.co.za/

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Media Resource

Total 1 Business Marketing Management media files include videos, audios, programs or documents available for download.

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