Graphic Design: A Concise

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Graphic Design: A Concise

A revised and expanded history surveying a vast range of media and including the technologically induced changes in graphic design since 1990. Starting with posters, advertising and corporate identity, it charts the development of word and image up to and including the impact of digital technology. The story of graphic design is one of the most exciting and most important in the history of 20th-century visual culture. Created to inform, identify and promote, graphic design has evolved from its roots in the development of printing to become a profession and a discipline in its own right. This authoritative documentary history begins with the poster and goes on to chart the development of word and image in brochures and magazines, advertising, corporate identity, television and electronic media, and the effects of technical innovations such as photography and the computer. A new final chapter in this revised edition covers the international development and leading practitioners

Author

Richard Hollis

Format

Paperback

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Graphic Design: A Concise History by Richard Hollis (Paperback)

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..Products, our "Complete Revision & Practice Guide" contains full study notes and..

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