Graphic Design: A Concise

A revised and expanded history surveying a vast range of media and including the technologically induced changes in graphic design since 1990. Starting with posters, advertising and corporate identity, it charts the development of word and image up to and including the impact of digital technology. http://www.dropshippers.co.za/

The story of graphic design is one of the most exciting and most important in the history of 20th-century visual culture. Created to inform, identify and promote, graphic design has evolved from its roots in the development of printing to become a profession and a discipline in its own right. This authoritative documentary history begins with the poster and goes on to chart the development of word and image in brochures and magazines, advertising, corporate identity, television and electronic media, and the effects of technical innovations such as photography and the computer. A new final chapter in this revised edition covers the international development and leading practitioners in graphic design over the past ten years, exploring in particular the revolutionary impact of digital technology. Designers and companies discussed here include Tibor Kalman, David Carson, Jeffrey Keedy, Edward Fella, Pierre di Sciullo, Fontshop, Tomato, LettError, Design Writing Research, Gerard Unger, Fred Smeijers and Cornel Windlin. http://www.dropshippers.co.za/

'Essential and affordable reading for students, designers and historians... considered, well-informed and imaginative' - The Eye 'The best introduction [to the subject] yet written' - i-D http://www.dropshippers.co.za/

• Title: Graphic Design
• Subtitle: A Concise History
• Edition: 2
• 2nd Revised edition
• Illustrations note: 830 illustrations, (29 colour )
• Imprint name: Thames & Hudson Ltd
• Table of contents: From graphic art to design 1890 to 1914; the Avant-garde and the origins of Modernism 1914-1940; national tendencies until 1940; the designer and the art director; variants of Modernism in Europe; psychedelia, protest and new techniques of the late 1960s; new waves - electronic technology; 1990 and beyond.
http://www.dropshippers.co.za/