Communication in History

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• Product ID: K66968813

Communication in History

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• Product ID: K66968813
• ISBN: 9780205693092

Package Size

22cm x 4.5cm x 27cm

Gross Weight

1.2kg

Author

David Crowley

Paul Heyer

Publishing Date

Jun 2010

Binding

Paperback

Pages

336 Pages

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Add to Cart Communication in History - Technology, Culture, Society 6th Edition

	Updated in a new 6th edition, Communication in History reveals how media has been influential in both maintaining social order and as.. Buy 1 at wholesale price, make ~ 170% profit by reselling at market price ?up to R1900.

Product Features

• Concise but comprehensive chapters vary in style and level, making it easy for instructors to tailor assignments to their courses.
• Readings feature major writers including Innis, Ong, McLuhan, Schudson, Mumford, Postman, and many others.
• Part introductions provide an overview of the concepts and scholars presented in each section.
• "Suggestions for Further Reading" section serves as a guide to reading in greater depth.
• Entries on television in the 1950s, 60s, and 70s help to make the television section more historically complete.
• Discussion of the telegraph highlights how it transformed a variety of media practices.
• An advertising entry shows more clearly how consumption and mass society develops through media practices.
• An entry on early printing technology in China increases the text's coverage of non-Western communications traditions .

Description

Table of Contents

Part 1 - Media of Early Civilization

1. The Earliest Precursors of Writing, Schmandt-Besserat

2. Media in Ancient Empires, Innis

3. Civilization with Writing - The Incas and the Quipu,

Ascher and Ascher

4. The Origins of Writing, Robinson

Part 2 - The Tradition of Western Literacy

5. The Greek Legacy, Havelock

6. Writing and the Alphabet Effect, Logan

7. Orality, Literacy and Modern Media,..

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Social History of the Media

..is given to the exciting media developments of the early 21st Century, including in particular..

Cultural Studies: A Research

..cultural practices and cultural forms that shape the meanings of race, ethnicity, class..

An Introduction

..essays; new companion website featuring test questions, student activities, sample syllabi, and..

Intercultural Business

..on how to conduct negotiations across countries, write business letters in different societies..

• Inventory
• Letter C
• Letters C-I (CI)
• Letters C-I-H (CIH)

Textbook Price Regulation

.. Communication and Media Textbooks Medicine Health Sciences Medicine and Health Sciences Textbooks Nursing Nursing Textbooks Philosophy..

Books2010

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Media Resource

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