The Fortune at the Bottom

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• Product ID: P94544289

The Fortune at the Bottom

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• Product ID: P94544289

Package Size

22.9cm x 15.2cm x 3.3cm

Gross Weight

744g

Author

C.K. Prahalad

Format

Hardback

Pages

432

Width

152.00 mm

Height

229.00 mm

Thickness

33.00 mm

ISBN

9780137009275

ISBN10

0137009275

BISAC Category Code

BUS070000

BIC Subject Category

KMHG

Dewey

658.408

Nielsen BookScan Product Class

S4.2

BIC Subject Category

KMK

Publisher

Pearson Education (US)

Publication date

24 August 2009

Country

United States

City

Upper Saddle River

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Add to Cart The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits by C.K. Prahalad (Hardback)

	C.K. Prahalad argues that companies must revolutionize how they do business in developing countries if both sides of that economic.. Buy 1 at wholesale price, make ~ 230% profit by reselling at market price ?up to R850.

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About this book, the "The Fortune at the Bottom" author(s):

C.K. Prahalad is Paul and Ruth McCracken Distinguished University Professor of Strategy at the Ross School of Business, The University of Michigan. He is a globally recognized management thinker. Times of London and Suntop Media elected him as the most influential management thinker alive today in 2007. He is coauthor of bestsellers in management such as Competing for the Future, The Future of Competition, and The New Age of Innovation. He has won the McKinsey Prize for the best article four times. He has received several honorary doctorates, including one from the University of London and the Stevens School of Technology. He has worked with CEOs and senior management at many of the world's top companies. He is also a member of the Board of NCR Corporation, Pearson PLC. Hindustan Unilever Ltd. The World Resources Institute, and The Indus Entrepreneurs (TiE).

Description

"C.K. Prahalad argues that companies must revolutionize how they do business in developing countries if both sides of that economic equation are to prosper. Drawing on a wealth of case studies, his compelling new book offers an intriguing blueprint for how to fight poverty with profitability." --Bill Gates, Chairman and Chief Software Architect, Microsoft (2004) An idea can change the world...* How to serve the world's poorest people and make a profit * New strategies and tactics for building winning businesses in today's emerging markets * http://www.dropshippers.co.za/

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