The Economics of Business

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• Product ID: R70489011

The Economics of Business

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• Product ID: R70489011
• ISBN: 9780273676256

Package Size

22cm x 4.5cm x 27cm

Gross Weight

1.2kg

Author

John Lipczynski

J Wilson

Publishing Date

Dec 2003

Binding

Paperback

Pages

348 Pages

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Add to Cart The Economics of Business Strategy

	This new textbook examines how industry environment and business strategies determine company performance. It provides an introduction to.. Buy 1 at wholesale price, make ~ 180% profit by reselling at market price ?up to R1300.

Product Features

• No prior knowledge of economics is expected. The introductory chapters provide a solid foundation to microeconomic theory to those new to the subject.
• Unique attempt to link economic analysis of the competitive market environment to business and management strategy.
• Strikes a balance between theory and practical business issues, fully equipping students to understand what goes on in the real world of business.
• Full pedagogy including chapter objectives, key terms, references, and questions for discussion.
• Case studies written by the authors and taken from the Financial Times have been included to clarify, broaden and extend key issues.
• Key terms or phrases introduced in each chapter are defined in a glossary at the end of the book.

Description

Table of Contents

• Introduction
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PART I: INTRODUCTION TO MARKETS AND PRODUCTION 1. Markets and Prices 2. Production and Costs

PART II: ANALYSIS OF INDUSTRY 3. Theoretical Analysis of Industry I: Perfect Competition, Monopoly and Monopolistic Competition 4. Theoretical Analysis of Industry II: Oligopoly 5. Methodological Approaches to Competitive Analysis 6. Practical Analysis of Industry http://www.dropshippers.co.za/

PART III: ANALYSIS OF BUSINESS STRATEGY 7. Advertising and Product Differentiation 8. Research, Development and Innovation 9. Horizontal and Vertical Integration 10. Diversification

PART IV: ANALYSIS OF GOVERNMENT POLICY 11. Government and Business http://www.dropshippers.co.za/

Glossary

Economics for Business

..and updated to reflect current issues. Companion Website with Gradetracker Student Access Card..

Sloman Economics Business

..the essential principles of microeconomics and macroeconomics applied to the world of business..

Economics and the Business

..and the Business Environment, 2/e Economics and the Business Environment is unique in..

Managerial Economics

.. to managerial economics for students who have no previous background in economic analysis and at..

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• Letter T
• Letters T-E (TE)
• Letters T-E-O (TEO)

Textbook Price Regulation

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