Selling and Sales Management

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• Product ID: V69457794

Selling and Sales Management

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• Product ID: V69457794

Package Size

24.6cm x 18.9cm x 2.9cm

Gross Weight

1.046kg

Author

Geoff Lancaster

Author

David Jobber

Format

Paperback

Pages

552

Width

189.00 mm

Height

246.00 mm

Thickness

29.00 mm

ISBN

9780273695790

ISBN10

0273695797

Dewey

658.81

Nielsen BookScan Product Class

S4.0T

BIC Subject Category

KMP

Publisher

Pearson Education Limited

Publication date

15 November 2005

Country

United Kingdom

City

Harlow

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	Intended for readers with academic or practical interests in the world of sales. Selling and Sales Management 7th Edition, is a long.. Buy 1 at wholesale price, make ~ 190% profit by reselling at market price ?up to R3000.

Product Features

• A classic text providing thorough and sophisticated treatment of selling and sales management, with an emphasis on the international market.

FAQ

About this book, the "Selling and Sales Management" author(s):

About the AuthorsList of FiguresList of TablesPrefaceAcknowledgements Part One: Sales Perspective1. Development and Role of Selling in Marketing2. Sales StrategiesPart Two: Sales Environment3. Consumer and Organisational Buyer Behaviour4. Sales Settings5. International Selling6. Law and Ethical IssuesPart Three: Sales Techniques7. Sales Responsibilities and Preparation8. Personal Selling Skills9. Key Account Management10. Relationship Selling11. Direct Marketing12. Internet and IT Applications in Selling and Sales ManagementPart Four: Sales Management13. Recruitment and Selection14. Motivation and Training15. Organisation and CompensationPart Five: Sales Control16. Sales Forecasting and Budgeting17. Salesforce Evaluation Appendix: Examination TechniqueFurther ReadingIndex

Description

Intended for readers with academic or practical interests in the world of sales. http://www.dropshippers.co.za/

Selling and Sales Management 7th Edition, is a long standing classic book, which has been revised and updated to take into account recent developments in the theory and practice of selling. As well as covering all important elements of the marketing mix, it places emphasis on international aspects of selling and sales management. Ideal for students on sales management, marketing and business studies courses as well as field sales people and sales.. http://www.dropshippers.co.za/

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