Strategic Marketing for Non

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• Product ID: Z14845339

Strategic Marketing for Non

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• Product ID: Z14845339

Gross Weight

734g

Author

Alan R. Andreasen

Author

Philip Kotler

Format

Paperback

Pages

528

Width

178.00 mm

Height

235.00 mm

ISBN

9780132345545

ISBN10

0132345544

Dewey

658.8

Nielsen BookScan Product Class

S4.2

BIC Subject Category

KMP

Publisher

Pearson Education (US)

Publication date

13 February 2008

Country

United States

City

Upper Saddle River

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Add to Cart Strategic Marketing for Non-Profit Organizations by Alan R. Andreasen (Paperback)

	7th International edition Title: Strategic Marketing for Non-Profit Organizations Edition: 7 Illustrations note: Illustrations Imprint.. Buy 1 at wholesale price, make ~ 220% profit by reselling at market price ?up to R1800.

Product Features

• 7th International edition

Description

• Title: Strategic Marketing for Non-Profit Organizations
• Edition: 7
• Illustrations note: Illustrations
• Imprint name: Pearson Education (US)
• Table of contents: SECTION I Developing a Customer Orientation Chapter 1 The Growth and Development of Nonprofit Marketing SECTION II Strategic Planning and Organization Chapter 2 Developing a Customer-Centered Mindset Chapter 3 Strategic Marketing Planning Chapter 4 Understanding Consumer Behavior Chapter 5 Acquiring and Using Marketing Information Chapter 6..
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